Challenging your strategy is critical to supercharge growth. Learn how you can do it in this 5 part series.
Learn to “How to Win” in your market – based on a case study of our business.
The importance of business strategy is touted in the press constantly.
- Some say it is not enough to have one it must do good in the world (see this article)
- Plenty of people offer “timeless strategies” for success
Unfortunately there does not seem to be any concise definition of a successful strategy.
Perhaps that is because having a strategy is just 1 part of the puzzle. You also need:
- A Business Strategy Plan or action plan to actually achieve your strategy
- You don’t need a Business Strategy Template – just write down your answers to the 5 questions in my 5 part series.
- Customer Value KPI (that really track customer value not just cost and sales) see my masterclass here
- Well organise Management Infrastructure – this is what I call Active Management
In this 5 part series will walk you through a case study on how you can create our strategy, for your business or for anything where you compete for that matter.
By the time your complete this 5 part series will have clarity of:
- What you want your business to be.
- Where you want to play (and who your competition is)
- How your going to WIN.
- What ought to be true to achieve your business strategy
- What is not true that needs action to achieve your business strategy
In this series you will not learn:
- How to create your ultimate Customer Value KPI (but you can see that here)
- The 5 steps to supercharge your business but you can sign up for it on our Contact page.
Got to Part 2 – here
Video Transcript:
How to develop and challenge your strategy Part1
What do you want to be? Now this one I think is pretty easy for most people you got into business because you’re passionate about something you want to serve a customer a particular way. Maybe you want to provide an innovative technology maybe you got in there for a to reduce cost for people whatever it might be, that’s what you want to be and I think it’s really important to make sure that you revisit this on a regular basis maybe do it every quarter or every year just to make sure that there’s no major changes. It’s also uh I feel important to get thissame type of question out there amongst the other stakeholders in your business I have a family who are stakeholders in my business it’s very important to me that they’re involved in that decision-making.
I have staff I also want to understand that we’re on the same page and that we want to do things in the same way and you know as I said I would relate this to my business for my business we want to be the go-to advisory for small medium businesses and you know what we’re really aiming for is to be able to provide very high quality service that you get from top-tier consulting firms in a different model that gives accessibility to all businesses because we believe business is really really tough and there’s just not enough support out there for thesmaller end of town. For the big corporates of course they can afford the tier 1 consultancy firms and accounting firms and law firms but a lot of those mid and smaller size businesses cannot so that’s what we want to be. You sit down and work out what you want to be. Once you’ve done that write it down and make sure that you are comfortable with it and that other people in your business are comfortable with it and you’re all on the same page it’s part 1 part 2 is going to talk a little bit about where do you want to play Thanks